Posts by SBA

Any voluminous amount of unstructured, semi-structured and structured data that may be used to derive information can be described as big data, which is normally characterized by the 3Vs—volume, variety, and velocity of data. While it has no specific volume of data to define it, terms like terabytes, petabytes, and Exabyte’s are often used to…

Last week we looked at digital marketing – what it is and why its important and becoming more so! Don’t just take it from us! If you are looking at outsourcing regular or digital marketing, talk to SBA Business. We can source the right experts for your company to start or improve your digital marketing…

Last week we looked at Business Intelligence and how it can be integrated into your legal departments to find new ways to drive profitable business. This article Are you looking to develop and implement a business intelligence program for your legal company or department? SBA can help – contact us today.

Outsource your marketing Part III Did you know that content is now the key part of the google algorithm? If your websites sits there, static and unmoving, for month, the google algorithm will start to skip over it in search of more interesting and newer content for that search term. So if you have an…

Business intelligence is a technology-driven process used to analyze and present useful information that assists businesses in making informed business decisions. It comprises different practices, application, tools and technologies which are used by an organization to collect, prepare for analysis, and present raw data to form actionable and insightful business information. Business intelligence consists of…

Last week we looked at when you might need to outsource some or all of your marketing. This time, we look at why. What are the actual benefits that such outsourcing can have? Overheads It’s expensive to have an in-house marketing team. From HR and recruitment, to training and benefits, it is a long, tedious…

Maximize your Profits Work Smarter, not Harder with Legal Process Outsourcing Did your parents or teachers always tell you that working hard will always achieve your goals? At what point did you realise that this is simplistic and doesn’t always work? Efficiency, productivity and tenaciousness are possibly more important to business than hard work. Desire…

Internalizing all of your company’s processes doesn’t always pay off. While you know your own company and its needs intimately, specialised marketing teams include niche employees with varying expertise and have a much wider range of capabilities than non-specializing companies. In many cases they can perform more efficient work for a lower overall cost. So…

We’ve been discussing social media in relation to employees and employers and coming out of the now tedious mess that is the Israel Folau case. You can look at our article from SBA Legal Solutions While we may all look on at the case with our popcorn in hand, SBA recommends that all organisations assess…

AI in Cell Centres Last week we looked at the personalization of IT in the form of call center technology; with specific reference to new AI technology. This article from the International Call Center magazine These include data capture, customer need prediction, improving self-service and performance monitoring. Is your company looking at call center setup…